There’s a ton of books on social media….

… so let me condense and save you the bother.

  • Six degrees of seperation is an average.  If Kevin Bacon isn’t mentioned the book is sure to become valuable.
  • The Dunbar number is 150 and then you only have meaningful proper relationships with a number between 2 and 8 of those people.
  • Throwing Sheep…. it’s not about Farmville.
  • The 80/20 rule applies to pretty much everything from a customer/sales ratio to the number of users that create the bulk of microblogging messages.
  • Social patterns in the first life also appear in virtual worlds such as Second Life and World of Warcraft.
  • There are far too many social media books covering the same ground.

I’ve read too many of these things. I’m reading no more.

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